MORNINGSTAR PERENNIALS & NURSERY
Redesign project for Morningstar Perennials & Nursery, in Rockingham, VT. The logo is meant to reflect the flowers they
sell and the idea of the “morningstar” (sun). Logotype is more traditional but friendly like the owners. Secondary graphics
were created for the 3 plants the sell.
Letterhead, envelope and business cards carry out the secondary element of the wood texture. The back of the business cards
provides more color and an eye catching element.
Tags for the plants that are categorized by the type, for each specific plant. Includes a tip to take care of the plant as well.
In the form of a seed packet that promotes Morningstar Perennials & Nursery, inside there would be 3 coupons and the business
card to be handed out at Farmers Markets or to new customers.
Informational booklet that can be handed out at Farmers Markets or mailed to new customers. The booklet carries out the colors
and textures of the brands.