MORNINGSTAR PERENNIALS & NURSERY

Redesign project for Morningstar Perennials & Nursery, in Rockingham, VT. The logo is meant to reflect the flowers they

sell and the idea of the “morningstar” (sun). Logotype is more traditional but friendly like the owners. Secondary graphics
were created for the 3 plants the sell.

COLLATERAL

Letterhead, envelope and business cards carry out the secondary element of the wood texture. The back of the business cards

provides more color and an eye catching element.

PLANTS TAGS

Tags for the plants that are categorized by the type, for each specific plant. Includes a tip to take care of the plant as well.

PROMOTIONAL PACKET

In the form of a seed packet that promotes Morningstar Perennials & Nursery, inside there would be 3 coupons and the business

card to be handed out at Farmers Markets or to new customers.

INFORMATIONAL BOOKLET

Informational booklet that can be handed out at Farmers Markets or mailed to new customers. The booklet carries out the colors

and textures of the brands.

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